Yiftach Chozev began his career as a copywriter ages ago and, over the years, became one of the most sought-after creative minds in the industry. Throughout his journey, he has written countless ads, promos, worked as a screenwriter for comedic TV shows, and managed creative campaigns in the political arena.

In 2010, he wrote and directed a film titled Half a Ton of Bronze and has since gradually transitioned into directing. Yiftach often writes or co-writes the scripts he directs, firmly believing in the revolutionary theory that if so much money and energy are being invested in a project, it’s worth ensuring the writing is top-notch.